Original Offer
'Your Loyalty Rewarded' - this was the slogan in the 2010/11 season ticket brochure. The deal was that for every friend existing season ticket holders could persuade to sign up, they would receive 10% of the cost of their own season ticket back as a reward. This seemed like a great idea, and with the club sorely lacking in ideas in a commercial sense down the years, a breath of fresh air. In the end, promotion to the Premier League probably meant that no such incentives were necessary, with the full allocation of season tickets being snapped up in no time at all.
